Student Recruitment
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College Tour Directory Touchscreen Display: Complete Guide to Modern Campus Wayfinding for Prospective Students
First impressions matter immensely in higher education recruitment. When prospective students and families visit college campuses, their experience navigating facilities, finding key destinations, and discovering campus culture significantly influences enrollment decisions. Yet many institutions still rely on outdated wayfinding systems—confusing printed maps, static directory boards, and understaffed tour programs—that frustrate visitors during these critical campus visits.
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Digital School Tour: Transforming Campus Visits with Interactive Technology and Virtual Experiences
Schools face increasing pressure to make powerful first impressions on prospective students and families during campus visits. Traditional guided tours, while valuable, create scheduling limitations, inconsistent messaging, and restricted access to information. Prospective families often visit outside business hours when guides aren’t available, or they want to explore at their own pace without feeling rushed through predetermined routes.
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